“Why would you pay for an Online Video Platform, when you can use YouTube for free?”

When most organizations think of a video platform to kick off their video strategy, they often think of YouTube first. This makes sense, as YouTube provides a free service, is one of the biggest social sharing platforms and is a widely used search engine. There comes a point, however, when using YouTube alone might not be enough to get the most out of video.

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The guide “Comparing YouTube to a professional platforms” helps you decide when to use a free service, when to use a professional platform, and when to combine the two. It offers a complete overview of all the features and possibilities of YouTube and our platform, such as hosting possibilities, customization options and analytics, and more.