Sign In

Blue Billywig
Posted on April 25, 2019

Interactive campaign Red Cross Sweden

Header image for Interactive campaign Red Cross Sweden

A person choking. Someone having a heart attack. An unconscious person in the street. Most people do not know how to react in these situations. Red Cross Sweden wants this to change.

OTW, one of our first Swedish partners, reached out to us, as the Red Cross Sweden wanted to create an interactive video. The video is part of the campaign “Våga rädda liv” (literally translated to “Dare to save lives”). With this campaign the Red Cross wants to teach people how to provide first aid.

In the video you progress through six pressing situations. In each situation you are given a number of questions. By answering these questions, you learn how to act in situations of distress. Experience it yourself and check out the Swedish video here:

We use cookies to provide social media features and to analyse our traffic. We also share information about your use of our site with our social media and analytics partners who may combine it with other information that you’ve provided to them or that they’ve collected from your use of their services. You consent to our cookies if you continue to use our website. Read moreOK