Are you an online publisher looking to generate extra advertising revenue through the use of video? With Blue Billywig’s Video Advertising Platform, we offer publishers the chance to maximize their earnings from video advertisements. This can be achieved through running instream ad formats within your current video content, or alternatively, running video ads from our outstream suite within your editorial content.
"We are very pleased to work with Blue Billywig. We experience prompt and professional support and a smooth implementation process. Blue Billywig is easy to use, easily integrated with our ad server, compatible with various video formats and it helps us optimize our time spent on video creative." - Frederik Ohl, Head of Digital at Berlingske Media
"At Converge Digital, we have a very strong partnership with Blue Billywig. Combining their customisable player solution with our state of the art ad server and programmatic platform has enabled us to present an holistic video solution to media owners and representatives. This collaboration has created significant revenue uplift across our growing publisher portfolio. The support provided by Blue Billywig is great, the technology is very flexible, and their knowledge and expertise helps keep us at the forefront of the programmatic digital video market". - Ian Maxwell, COO at Converge Digital
"I am delighted with the innovative platform which has allowed us to customise and scale our video offering across our sites and apps. The level of service is exceptional and leveraging their expertise we have significantly enhanced our product offering." - Sharon Mullen, Head of Programmatic at Irish Times
Blue Billywig enables clients to customise the player to their own style. Our focus is on technology, and creating video experiences that fit with a publisher's needs. All player settings, for both behaviour and appearance, are easily editable within our UI, ensuring publishers are provided with a player that is truly their own.
Manage, optimise and analyse your video sales in the ad systems you are already familiar with. Blue Billywig’s player can be effortlessly integrated into all the major ad servers and programmatic technologies, allowing for an easy adoption for ad operations and trafficking teams. Blue Billywig do not trade ads on behalf of publishers - we specialise in technology so that media owners can maximise their ad revenue without losing large margins along the way.
As well as simple tag based integrations with all the major ad systems, Blue Billywig also offers a managed player bidding service using Prebid. This allows for a simultaneous auction for clients who use multiple SSP's in order to best monetise their video supply.
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