50%
ENGAGEMENT RATE
12%
CONVERSION RATE
12.000
VIEWS
Profile is the place to go for car maintenance: from a MOT inspection to a tyre change. To highlight their services and the newest tyre in their collection, the Primacy 4, Profile made a playful interactive video quiz. For the campaign they created a special landing page and social media teasers to generate traffic to the campaign. In the interactive video, viewers are tested on their tyre knowledge.
The campaign has an authentic look and feel, as an actual Profile garage owner takes on the role of the quiz master and customers take part in the quiz. As a viewer, you play along with the contestants and you get the possibility to leave your details at the end of the video. By doing this, you can win various prizes, including a new set of tyres.
OBJECTIVES
This video is in Dutch.
Result
If you want to find out what interactive video can do for your customer care and conversion, make sure to download our free infographic. For more information you can reach us at +31 (0)35 820 02 80 or hello@bluebillywig.com.
© Blue Billywig 2022
Dutch office | Catharina van Renneslaan 20, 1217 CX Hilversum
Swedish office | Torsgatan 26, 113 21 Stockholm
Singapore office | 22 Cross Street, Singapore, 048421