144k
VIEWS
72%
COMPLETION RATE
8%
CONVERSION RATE
Do you have a better chance of surviving a fire in your house when the door of your bedroom is open or closed? The Dutch Burn Foundation uses an interactive video about house fires to test the knowledge of parents with young children. While they take the test, they also learn about the measures they can take in terms of fire safety. The video is part of the Fire Prevention Weeks.
The Dutch Burn Foundation commits to providing the best care in regards to burns and to create awareness about fire prevention for reducing the number of injured people. Every year, the foundation works together with the Dutch Fire Brigade during the Fire Prevention Weeks, in order to increase awareness. In 2018, the campaign was focused on parents with young children and what they can do to protect their families in case of fire. The campaign was developed in collaboration with Blue Billywig and Happy Leads.
OBJECTIVES
This video is in Dutch
Result
The video appeared on a special landing page during the Fire Prevention Weeks. The campaign gained a lot of traction, both through paid and organic traffic. For example on social media through Facebook advertising. The result was a great reach, broad awareness amongst viewers and a large number of new donors.
Thanks to the interactive video campaign we were able to let the public really experience the consequences of their own actions in the event of a fire
- Petra Bos, The Dutch Burn Foundation
Turn your visitors into leads with interactive video. Request a free demo today. You can reach us at +31 (0)35 820 02 80 or hello@bluebillywig.com. Or fill in the form below and we will contact you within one working day.
We use cookies to provide social media features and to analyse our traffic. We also share information about your use of our site with our social media and analytics partners who may combine it with other information that you’ve provided to them or that they’ve collected from your use of their services. You consent to our cookies if you continue to use our website. Read moreOK